My creatives come from explorations

I travel.......deeply. I learn a new language.......thoroughly.
What I love to explore is the culture. I like to think how culture shaping the design. That's why I like branding.

I also like creating user experience. In my opinion, user experience is about the way, the emotion, or the conversation that users generate when they interact with objects, either tangible or intangible. Thus, packaging, apparel and installation are also part of UX design for me.